Analytics & Marketing

BigData analytics that makes every SMS count

Targeted campaigns, trigger mechanisms, customer profiling and geoanalytics — services from €450 minimum order. Ideal for businesses running on the territory of Ukraine; activated by request.

Targeted SMS Campaigns

Be right on target

Send messages to your targeted audience and get high conversion with the right messages to the right people. Ideal if you want to enter the Ukrainian market with your business and get success.

* Activated by request; may not be available in all countries.

Audience Attributes19 segments
Gender Age Auto drivers Travelling abroad Planning travels Social networking Dating services Banking users Online purchases Looking for loans Healthy lifestyle Shopping lovers Private medical centres Taxi users Taxi drivers Restaurant visitors Children goods Mobile gamers Pet owners
Trigger-made SMS

A trigger mechanism to attract customers

Send messages in real time right after a customer makes a targeted action. For example:

  • Customer enters the shopping mall where your shop is located
  • Customer is surfing the web for goods or services your company provides
  • Customer calls a company that sells similar goods or services

→ Customer gets a special offer from your company — and makes the purchase at your shop.

Trigger — Mall EntryReal time
Customer enters the mallGeo trigger fires
Special offer sent instantly"−15% today at our store, 2nd floor"
Purchase at your shopConversion attributed to trigger
Customer Profile

Help in building your sales model

BigData analyzes the profile of your customers in mobile networks and matches patterns. A consolidated portrait of a customer is built up, outlined with significant indicators — it can even be visualized on a map showing where your customers live and work.

  • Find more about your customers
  • Consolidated portrait with significant indicators
  • Map visualization of where customers live and work
Sample PortraitBigData
Male Has children Visits restaurants Has automobile Travels 2–3× / year

Using analytics like this leads to more efficient work with your customers.

Best Customers Pipeline

Target your best audience

The look-a-like model finds potential customers similar to your best existing ones — people who could be genuinely interested in your services or goods. Let your loyal customer base grow!

Look-alike ExpansionGrowing
Your loyal customers8,200
Look-alike audience found27,600
Geoanalytics

As close as possible to your targeted audience

Analysis based on accurate data, answering real business questions:

  • Where is the right place to open a new shopping centre?
  • What is the profile of customers in the area my business runs?
  • How to run campaigns through the desired geo-area where potential customers live or work?
  • Why are current trading points efficient — or not?

Location intelligence

Analyze current locations of trading points and evaluate potential locations for new ones — before your competitors do.

Trading point analysis New location scouting Geo-area campaigns
Conversion Tracking

Analyze the efficiency level of your SMS campaigns

Want to know how efficient your messaging campaign is? Monitor it with the shortened URL tool — we provide statistics on clicks made through our shortened link service, showing how successful your marketing or notification campaign was.

Get more from campaigns. Analyze and manage to get more success.

Campaign ReportCTR
SMS delivered48,900
Short-link clicks6,940
Conversions1,120

Analytics & Marketing services from €450

Tell us about your goals — our team will work out the right analytics setup for your business.